WE DID THE MATH SO YOU DON'T HAVE TO
HYDRATION BUILT ON SCIENCE, NOT VIBES
Most hydration brands throw a pinch of salt in water and call it a formula. We didn't do that.
Every milligram of sodium, potassium and magnesium in UP&RUN is dosed to what the actual research on hydration, electrolyte balance and athletic recovery says your body needs, not what looks good on a label.
Zero sugar. No fillers. No mystery ingredients you'd need a chemistry degree to pronounce. Just electrolytes, dosed properly, for people who'd rather sweat it out than guess it out.
MOST SO-CALLED 'HYDRATION' DRINKS FAIL TO EVEN HYDRATE
SUGAR CANDY
Most "hydration drinks" are loaded with sugar, causing energy spikes followed by crashes. Sugar also slows proper fluid absorption, leaving you more dehydrated than before.
LOW ON ELECTROLYTES
Packed with less than 10% of what you need. The ratio of electrolytes aren't optimal for anyone, particularly active individuals.
JUNKY INGREDIENTS
Artificial flavours, colours and chemicals don't belong in your hydration. These products cut corners with junk additives that your body doesn't need - or want.
Science, Questions & Myths
Nutrition science, race prep and everything we've learned from actually sweating for a living.
August 06, 2026
FSSAI Banned "ORS" on Drinks in 2026: What Should You Actually Drink to Stay Hydrated?
August 14, 2025
Decoding UP&RUN's Electrolyte Science: Built for Indian Performance
August 14, 2025
UP&RUN's Quality Excellence: Rigorous Testing for Indian Consumers
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Dehydration is more common than we think
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