ABOUT
LEARN MORE ABOUT US, OUR VALUES & OUR JOURNEY.
Our mission is to create health solutions we trust for our own use. We prioritize performance and health by using proven ingredients, ensuring that every product reflects our commitment to these core values.
THE GREATEST
WEALTH IS HEALTH.
H2-WHOA! INSIDE UP&RUN FOUNDER CHANAKYA SHAH'S HYDRATION MISSION
I NEEDED MORE SALT
I have always been highly athletic, running half-marathons, scuba diving, and strength training at the gym. Naturally, I have experienced numerous injuries through the years. It took years to challenge conventional medical opinions and fully appreciate the benefits of salt and effective hydration.
...NOT SUGAR
Most electrolytes in India failed to provide adequate hydration as they were packed with sugar and other unnecessary additives like fructose. They contained less than 10% of the required electrolytes and were filled with questionable ingredients. And the most important thing, they were all awful in taste.
HYDRATION JOURNEY
With a lean team and an even leaner marketing budget, UP&RUN embarked on a mission to provide health solutions suitable for our own use. We source proven ingredients and manufacture our products in state-of-the-art facilities, ensuring they deliver real results rather than mere marketing promises.
WHAT'S NEXT?
Our team is dedicated to making a significant impact in the hydration space. We aim to educate everyone about the questionable ingredients to avoid while emphasizing the importance of effective hydration to prevent injuries.